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Usability
Facility sells. Usability is the most efficient way to increase the conversion rate.
Extra-fast
Always responds in 0.3 seconds thanks to Amazon Web Services (AWS) cloud-mounted elastic hosting.
Visual
Web content area with hotel photo gallery, location map, videos, interactive Google 360º videos.
Mobile version
Exclusively designed to maximize your conversion.
Multi-language and currency
Translated into Spanish, English, French, German, Dutch, Portuguese, Italian, Russian, Catalan, Korean, Danish and Basque. It allows you to transform prices to the local currency.
Multiple reservation
It allows you to book several rooms even with different dates in a single purchase process.
Assisted booking
In reservations with multiple rooms, the process will be guided with a step-by-step wizard.
Occupancy alternatives
WitBooker offers accommodation alternatives compatible with the indicated occupation, thus increasing the availability ratio.
Interactive calendar
The guest can view the availability and the price level to speed up the comparison process and/or search for alternatives in case of unavailability.
Unified control panel
To be able to manage all the properties from a single manager with the possibility to limit permissions to the administrators in the different properties.
File upload and download
The system allows you to download reports and configuration files in editable formats locally e.g. (csv, excel) that after being edited can be loaded back, thus facilitating a comfortable and agile management.
Promotions
The best commercial claim are the promotions. Being able to count on all the resources allows a richer and more persuasive commercial policy.
Typologies
• Percentage discount, fixed amount daily or per stay. • Free days (3x2, 5x4) • Cumulative, not cumulative or mixed.
Restrictions
• By date of reservation or date of stay. • By length of stay and/or advanced hiring. • Day blocking (blackout).
Protected by code
• Unlimited use promo codes. • One-time codes.
Dynamic promotions
• By country of connection (issuing market). • By device (mobile/desktop) • By connection hours (business/holidays).
Chain promotions
They are created and managed in the chain’s engine/aggregator, or in the partial aggregators (by destination, category…).
Extras and packages
The extras and packages are not only a good way to increase the average price, they are also the motivation of many guests that justifies the trip.
Extras by type price
• Per person (e.g. bathrobe) • Per person/day (e.g. entrance to the SPA) • Per room (e.g. welcome bottle of wine) • Per room/day (e.g. daily fruit basket) • Per unit (e.g. 45 min massage session)
Extras with additional information
• Selection between closed options (e.g. meat, pasta or vegetarian menu) • Additional information (e.g. flight number for the transfer) • Selection of day/s of enjoyment (e.g. ski pass) • Selection of day/s and time/s of enjoyment (e.g. massage, green-fee golf)
Free extras
• Protected by code (e.g. Welcome cocktail for Instagram campaign) • Opened (e.g. late checkout for direct customers)
Extras restriction
• By date of reservation or date of stay. • By length of stay and/or advance hiring. • Day blocking (blackout). • Linked to a promotional code.
Packages
Vacation packages can be created by combining a type of accommodation with a series of extra services with the following characteristics: • With a personalized package card with a description, items, photos and own videos. • Selector of compatible room types with price comparison to encourage upgrading. • It allows you to reference the price of the package to a room adding an extra cost to maximize income (revenue management). • It allows you to reference the availability to a type of accommodation to avoid overbooking.
Commercial policy
A flexible and customer-oriented commercial policy allows us to offer guests direct booking advantages to enhance the web channel with respect to intermediaries.
Smart inventory
Multiple configurations per room according to occupancy, pension and/or conditions. You will be able to share quota and reference your rate to simplify your maintenance.
Combined rates
Combine restricted rates to offer the best price and avoid disparities with OTAs, especially in metasearch engines.
Advanced cancellation
Customize different cancellation policies according to a range of dates, penalizing by percentage, fixed amount or value of the first night.
Booking modification
The guest can modify dates, room type and/or extras online if the rate allows it independently.
Loyalty system
In order to get to know our customers, generate a database, offer them products & personalized rates and also encourage cross-selling in establishments see more.
Quote (pre-reservations)
Allows you to send pre-reservations through a link with special discounts to facilitate reservations to customers who contact by email and telephone, being able (optionally) to block quota and rate for a few hours.
Gift vouchers and store
To be able to sell gift vouchers redeemable online (without the need to call) in our properties, as well as products and services without accommodation.
Hotel groups
Witbooking offers the following specific functionalities for an optimal marketing of hotel groups.
Reservation center with map and filters
Interface to show the offer of all the hotels in the chain with an interactive map and allowing to sort and filter options by destination, by price and/or attributes.
Aggregated reports
To be able to evaluate the performance of our establishments without wasting time grouping data in a spreadsheet.
Multi-property promotions
That allows you to make offers in all or several of the establishments without the need to duplicate promotions in each establishment.
Cross selling
It should allow you to redirect requests from one establishment to another in case of unavailability.
Online shop
In order to sell gift vouchers redeemable online (without the need to call) in our properties, as well as products and services without accommodation.
Loyalty system
To be able to get to know our customers, generate a database, offer them personalized products & rates and also promote cross-selling in establishments.
Unified control panel with user permissions
To be able to manage all the properties from a single manager with the possibility of limiting permissions to the administrators (property, revenue, reception, administration ...) in the different properties.
Communication
A communication with clear and contextual messages and respecting the corporate image help to significantly improve the conversion of the own channel.
Advantages and highlights section
Visible section throughout the booking process that highlights all the advantages of direct booking (gifts, promotions, exclusive benefits).
Contextual messages
Messages located in the different steps / sections of the reservation process to inform at the right time.
Confirmation email
They are automatically sent to the guest with reception and reading control. Includes a link to modify / cancel the reservation if these options are enabled for the rate.
Pre-stay and post-stay email
Shipping prior to arrival for upselling and after your stay to monitor quality.
Emails with custom design
It allows complete customization of the appearance of the email (HTML) and conditions its content to each type of room, type of rate or a promotional code.
Reservation failed message
Automatic sending of an email to the reservations department when the payment process has failed, allowing the reservation to be recovered through direct contact with the guest after having registered the contact information (email / telephone).
Customization
A good customization of the booking engine prevents the user from perceiving a change in context between the website and the booking engine.
Web integration
The engine can be integrated into the client's website to offer maximum continuity in the reservation process, making the web-engine border imperceptible.
Secured own domain
The engine is served from the client's domain (reservations.hotelX.com) to reinforce the guest's trust and improve the conversion rate.
Customized contextual messages
It facilitates inserting ads and banners in HTML with the design of the hotel and different types of messages to inform the client.
Filters
For an optimal conversion, the reservation systems should allow filtering the information they offer, avoiding showing many establishments, types of rooms and or rates / regimes at once, better results are achieved.
List or grid view
Displaying the results of an accommodation search as a list or grid allows you to improve the appearance of the results according to their quantity.
API Access
The engine provides hoteliers with programmatic access so that the web can be enriched with data from the reservation system (e.g. prices, availability calendars).
Reports and advanced analytics
A good reservation system provides valuable information to develop an adequate product and revenue management strategy.
Dashboard
Different indicators are displayed in the back office to quickly monitor engine activity for efficient daily monitoring.
Proactive notification
When a part of the system is not optimized, the system notifies the administrator inviting its correction (e.g. short time horizon of loaded availability).
Advanced reporting
Witbooking generates all the reports in real time so that its clients can analyze the online sales activity, being able to download them for in-depth analysis.
Demand analysis and prediction (Big data)
The engine captures a huge amount of data from the registered activity to facilitate the knowledge and prediction of the behavior of the demand. It captures exhaustive information about users (e.g. location, device) and their behavior in the reservation process (e.g. steps / sub-steps completed, number-duration of connections).
Download, data layer and API
The data can be downloaded using csv files or transferred to the client's analytics system (data layer). The information is also available for external systems (eg RMS) via API connection.
Agencies, events and groups
Travel agencies, reservation departments, call-centers and event organizers require additional functionalities to manage and control activity.
Specific inventory
It allows you to limit certain accommodation options and/or rates to the different groups that are defined.
Pricer
It facilitates the generation of pre-reservations (with or without a quota and price blocking) so that the end customer only has to enter their payment details and confirm the transaction.
Traceability
It allows to control the activity originated by each entity: commercial, receptionists, telemarketers, portals, travel agencies, etc.
Automatic reports
Each agent or agency will be able to obtain their activity report on demand unattended in their private area, thus avoiding the hotelier having to distribute this information repeatedly.
Events
It enables a personalized private area where members of a group (weddings, congresses) can make their individual reservations with personalized quotas and rates.
Metasearch engines
Witbooking offers direct connectivity with the main metasearch engines at no additional cost or booking fees.
Direct connectivity with the big ones
Google (Google Hotel Ads), Trivago (Trivago Direct Connect) and TripAdvisor (TripConnect).
Connectivity with “meta-managers”
Meta IO (Wihp), MyHotelShop, DerbySoft for those who want to automate the management of their bids and/or manage their budget in a unified way.
Minimal latency
Prices and availability updates are carried out frequently to guarantee maximum data integrity and thus avoid unsuccessful campaigns.
No extra or comissions
Witbooking is a partner whose mission is to provide technology for hotel disintermediation, therefore commissioning for reservations in metasearch engines would be incoherent.
Payment gateways
One of the most efficient ways to increase the conversion rate of a reservation system is to adapt the forms of payment to the needs and customs of the guests.
Integrations
Servired-Redsys, Paypal, Stripe, Paynopain, Addon Payments (La Caixa), PayComet (Banco Sabadell), PCI Proxy (Datatrans), Bizum, Google Pay, Apple Pay, Amazon Pay, Sofort, Cryptomonedas, Klarna, Giropay, Sequra, Ideal…
Supported payment gateways
• Online payment by redirection to the payment gateway. • Online payment integrated into the reservation system (friction-less). • Deferred payment against a credit card captured at the time of booking (e.g. no show charge). • Payment by bank transfer. • Sending a payment link with a time limit. • Reservation without guarantee (for times of low demand).
Compliance with PCI-DSS and Psd2 regulations
They comply with both the regulations established by the brands (VISA, MasterCard, Amex) in their PCI-DSS standard and the European Psd2 regulations for digital payments.
Credit card download
Allows the secure sending of credit card data to the channel manager or PMS complying with PCI-DSS regulations for centralized processing.
Smart Payments module
This module allows you to increase conversion and reduce fraud through advanced features in the field of charges